Project Fuso21: regional, terroir-driven, daily drinkers, from farmers we know here in Italy – from their vineyards to your table. These are like the wines you’ll find in a good trattoria when traveling in Italy, made from the native varieties that the locals drink. Keeping true to vini quotidiani, we choose deliciousness over complexity and polish. All are vinified in cement or steel, lightly or not filtered, and delicious. The project connects growers in small towns throughout Italy to folks just like us who don’t want industrial plonk for daily drinkers.

One day, PortoVino founder Ernest asked Walter Massa (2011 Gambero Rosso Wine Grower of the Year) for a favor: Walter is most famous as the prophet of Timorasso in Colli Tortonesi, but the area has a long tradition for delicious Barbera (including Walter’s Barbera ‘Monleale’). Fuso Barbera isn’t a private label with wine from anywhere; it’s all estate fruit, vinified with a slow, traditional fermentation, and aged in concrete tanks. We work closely with Walter to choose the vineyards and make the final cuvée.